Reception & lobby brand expression and first impression

Problem Summary

Using lighting to establish the gym brand personality and create strong first impression as members enter.

Context Notes

Brand differentiation through first impression lighting.

Solutions

Feature lighting on brand wall
Medium Mid-Range

Feature lighting on brand wall

Dramatic lighting on a branded focal wall with logo, imagery, or dimensional graphics.
Energy conveying dynamic lighting
Medium Mid-Range

Energy conveying dynamic lighting

Programmable color or intensity changes that convey energy and modernity in the entry sequence.

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